How A Lead Generator Can Retain Disinterested Customers

Added by Katie Smith on Nov 23, 2014 5:06 AM. Last edited by Katie Smith on Nov 23, 2014 5:07 AM.
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Usually the best way to retain customers is to drive your value proposition so deep, it aligns with their core interests. But if a customer is just not as vested as you are, is there any hope left for your lead generator?

This speaks to a reality that not all customers can really bring themselves to care about an issue as much as you’d like them too. For example, you can’t expect them to recognize the value of advertising if they’re not that eager to experience results (good or bad). A company that’s comfortable with less than spotless bathroom mirrors isn’t going to be all that impressed by your janitorial expertise.

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